Brawley was a two-supermarket city until November, when Southwest Supermercado closed. That was a loss for the city both because people lost jobs and people had little choice on where they would do their shopping.
Fortunately, Garcia Food — a company with its roots here in the Imperial Valley — has decided to expand into Brawley. Garcia Food will take over the former Southwest Supermercado building and in 60 days will open the new store. Company officials are confident they can succeed in Brawley and we agree.
Garcia Food opened in Calexico in 1985 and later expanded into El Centro. The company has flourished since and the Garcia family that runs it deserves plaudits for making the business work facing competition from other and usually bigger supermarket companies.
As one co-owner of the company said, Garcia Food will have its niche and Vons, which will be across the street, will have its niche. The stores can co-exist and Brawley and other North County cities can support two such markets.